Roseview marks sensational six months with three new brochures
Posted on 30/06/2016
Following on from one of the busiest and most successful six months in its history, seeing it make a landmark FIT Show debut and launch the latest iteration of its best-in-class uPVC sash window the Ultimate Rose, respected fabricator Roseview has released a suite of brochures designed to help it and its customers promote its signature Rose Collection.
In a departure from its previous approach to marketing literature, the company has released not just one but three different brochures, each tailored to the needs of a different audience.
Written in accessible, jargon-free language and packed with stunning images of their Rose Collection sash windows, the new retail brochure has been targeted at homeowners. It provides Roseview’s installer clients with a valuable tool for increasing conversions and boosting sales.
The conservation brochure caters to architects, specifiers and conservation officers, an increasingly important target demographic for Roseview as its incomparably authentic Rose Collection windows are cleared for use in a growing number of conservation areas. It provides a wealth of information for anyone looking to specify or approve Rose Collection windows on a project.
Finally, the commercial brochure details how Rose Collection products can be tailored to the requirements of even the most stringent commercial briefs, including Secured by Design and Lifetime Homes accreditations.
What unites all three brochures is the desire to present the three products that make up the Rose Collection in the best possible light. Competitively priced and highly versatile, the Eurocell-based Charisma Rose is the perfect fit for everything from upgrading existing windows on older properties to installing on ambitious Grand Design-style projects. The superbly authentic Heritage Rose, based on the REHAU system, has been accepted for use in conservation areas as discerning as the London boroughs of Chelsea and Kensington, Lincoln, Worcester, and Cambridge – while the G Award-winning, run-through sash horn-equipped Ultimate Rose is the pinnacle of timber-effect uPVC, boasting features as detailed as external putty lines, full mechanical joints and the new market-leading 35mm meeting rail.
“We’re hugely proud of the new brochures – not just because they look stunning, but because they’re a testament to how versatile the Rose Collection has become,” commented Roseview marketing manager Mike Bygrave. “Once, we only produced the one brochure. Now we’ve put out three, demonstrating the huge strides we’ve made in having Rose Collection products specified in major commercial products, and, a particular source of pride for us, in getting uPVC products accepted in conservation areas. We’re delighted to make them available to our customers, and we hope they find them useful!”
