Dekko doubles showroom space as Infinity takes off
Posted on 28/06/2016
It’s been a transformative twelve months for Dekko Window Systems. Opening a cutting-edge new production facility, launching its rapturously-received high-end door brand Räum, and following that up with the ground-breaking Infinity range of graf welded uPVC has left it with a lot to shout about – and now, the Ashton-Under-Lyne fabricator has invested in a new showroom to exhibit its significantly expanded product portfolio.
The new development has allowed Dekko to overhaul the way it showcases its products. The newly built facility will be used to introduce customers to Infinity – displaying the bespoke selection of graf welded windows and doors in an environment where visitors can physically see the difference between their seamless welds and industry-standard corner joins, as well as the extensive range of colours and finishes Infinity frames are available in.
This will allow Dekko’s pre-existing showroom to be used to showcase the rest of the products in its comprehensive product range, including premium uPVC and aluminium doors from the Räum collection, high-end uPVC from respected extruders Kommerling and Deceuninck, and the newly expanded Residence Collection, now comprising Residence 7, Residence 8, and Residence², alongside the incredibly successful Residence 9 timber-effect window.
“We’re delighted to be opening our new showroom,” commented Kurt Greatrex, Dekko Sales Director. “We’ve experienced incredible growth over the past few years and really diversified our product range, and so the time was right for us to create extra space to show it off. When they see them in person, customers can really see the difference between our products and those of other fabricators – particularly when it comes to our exclusive offerings like Räum and Infinity.”
The new showroom is a characteristic move from a fabricator that’s repeatedly demonstrated a willingness to make sizeable investments in the future. Dekko was a notable early adopter of Residence 9, becoming one of the country’s biggest Residence 9 suppliers. Last year, it opened a new 55,000 square foot factory, filled with over a million pounds of equipment, then unveiled its signature Räum range of bifold, patio and slide and swing doors, backed by a daring ad campaign that was nominated for a Construction Marketing Award.