New Dekko video puts Räum Infinity in the spotlight
Posted on 14/06/2016
Hot on the heels of the launch of its revolutionary Räum Infinity range, pioneering fabricator Dekko Window Systems has released a slick new video promoting the stunning new product. https://www.youtube.com/watch?v=kZnvj6Khrjc
The professionally-shot video, which was produced by industry marketing specialists Purplex, features high-quality footage of the graf welding process in action, as well as stylish shots of the frames themselves in a range of colour options and woodgrain finishes.
Dekko sales director Kurt Greatrex commented: “With its seamless corner welds, Infinity is very different to your standard uPVC window, and we wanted to find a way to communicate this to installers and help them, in turn, explain the features and benefits to homeowners. The video explains how we achieve the smooth finish and highlights how Infinity can rival the aesthetics of a timber window.
“Video is a very powerful marketing channel so we are now encouraging our customers to include the video on their website and use as part of their sales pitches.”
Built using one of the UK’s few cutting-edge graf welder machines, Infinity delivers uPVC doors and windows with an impeccably smooth finish, free of the ugly corner groove that has marred traditional uPVC for decades.
Infinity is available in Deceuninck’s 2500 or 2800 profiles and features Maco shoot-bolts and Sac hardware as standard. With smooth lines and easy-clean slim frames, Infinity comes in a huge range of colours and timber-effect laminate finishes.
“We’ve also created an Infinity brochure, which delivers a similar message to the video and is another tool that’s freely available to our trade customers,” Kurt added. “Ultimately, we’re committed to doing our utmost to provide our valued trade customers with desirable, high-end products that end-users want to buy - and comprehensive marketing support to help them make sales.”
Dekko, founded in 2008 by Gary Torr and Kurt Greatrex and recently named one of the London Stock Exchanges 1,000 Businesses to Inspire Britain, has quickly grown to become a leading Residence 9, Deceuninck and Kommerling fabricator. The company’s 55,000 square foot facility in Ashton-under-Lyne, Lancashire, is kitted out with over a £1m worth of manufacturing equipment.
