'Incredible Results' from marketing campaign, says Warmcore fabricator
Posted on 25/01/2017
Tradesmith, the leading Sussex based trade fabricator, have seen a dramatic increase in Warmcore sales after their continued partnership with Insight Data.
Tradesmith partnered with Insight a year ago to create and implement an integrated direct marketing and lead generation campaign that combined direct mail, email marketing and telesales.
Mark Hutchinson, Managing Director of Tradesmith, commented: “Since partnering with Insight the results we have received have been phenomenal. The most recent campaign featuring our Warmcore products was so successful, the increase in demand meant we needed to employ five additional staff.”
The Synseal fabricator appointed Insight Data in 2015 to help the company generate more leads and increase sales.
“Insight Data have been professional and easy to work with whilst delivering what matters, results. The campaigns have been excellent, with crisp design and great looks, resulting in excellent response rates. We have taken on many new customers since the partnership began and we look forward to working closely with Insight Data for the foreseeable future”, added Mark.
Insight Data has the UK’s largest and most accurate database of prospect data for the glazing and construction industry, with over 60,000 potential customers. It has a dedicated direct marketing division which saw the company manage over one million direct mailers and five million eshots in the last year. The division includes graphic designers, specialist copywriters and technology experts.
A new state-of-the-art call centre is equipped with facilities to make over 100,000 calls per month, with a large, industry-trained telemarketing team.
Jade Greenhow, general manager at Insight Data commented: “Direct Marketing is the most effective lead generator available, it gets results. We have worked closely with Tradesmith for over a year now and the results speak for themselves. Here at Insight Data, we pride ourselves on helping companies like Tradesmith increase sales and ultimately grow as a business.”
