New service will give installers ‘vital intelligence’
Posted on 27/03/2014
Leads2trade, the company behind the Trusted Local Suppliers Network, will be rolling out a new service to its members in the coming months.
Leads2trade generates double-qualified home improvement leads via a 200 strong online network of sites- which fall under the banner of Trusted Local Suppliers and Compare Companies- where homeowners register to find tradesman to carry out work such as conservatory, solar and double glazing installations.
Home improvement companies and installers can then buy these leads in any postcode area they want; and pitch their products and services to consumers.
In 2013 Leads2trade members closed over £60M of sales through the service.
To further increase the likelihood of its members winning profitable new business, Leads2trade has launched a new consumer feedback function.
For every double qualified lead that is sold the consumer, who initially enquired about getting a quote for home improvement work, will be sent a survey within three and ten days of enquiring.
The survey will ask the property owner a series of questions about pricing, product knowledge, professionalism. Members will then be able to log into their members areas and read the feedback they have received.
Andy Royle, Director at Lead2trade, comments: “This will provide installers with vital intelligence about their business. They can assess their weaknesses and strengths and make the necessary improvements. If time and time again pricing; or their sales presentation or product knowledge is coming up as an issue why they’re not successfully converting leads, members can amend this part of their operation or approach. And because we are an unbiased third party organisation, the property owner will have a platform where they can provide honest feedback.”
Leads2trade have made a strong start to 2014. On its first day back this year, the company sold an incredible 657 double qualified leads to its members.
“We made an incredible start to the year and lead volumes have remained high. Returning confidence to the UK economy has played its part and our members are benefiting from increasing consumer demand for home improvement products,” Andy concludes.