Record 2015 for lead generation firm
Posted on 09/02/2016
Renewed consumer confidence and the launch of several innovative new services has seen Leads2trade celebrate a record year of sales and lead volumes in 2015.
In the first week of January 2016 alone, Leads2trade generated 5,000 red-hot consumer enquiries for its members.
Leads2trade, the UK’s number one provider of double qualified sales leads for the home improvement industry, generate thousands of leads per month for installers and providers of a range of home improvement products and services.
High lead volumes are the result of increasing consumer demand, and Leads2trade has launched several new innovative services to help installers capitalise on lucrative new markets and opportunities.
Andy Royle, Managing Director at Leads2trade commented: “Throughout 2015 we conducted research into the consumer market, which showed renewed optimism and an increasing desire from homeowners to spend on property improvements.
“Areas of particular growth included bi-fold doors and the retrofit conservatory roof market and to help our members meet this demand in 2015 we added a bi-fold door and conservatory roof replacement lead services to our portfolio.”
Leads2trade generate leads through its 800-strong network of websites, where homeowners can register to find tradesmen to carry out a variety of home improvement work.
These leads are then double qualified by Leads2trade’s in-house call centre and passed onto members of its popular Trusted Local Supplier network, in postcodes of their choice.
Installers can receive leads in real-time via email or text, or calls can be directly transferred to installers from the call centre whilst the customer is still on the phone with Leads2trade’s new Hot Key service.
The Hot Key service has increased sales conversion rates for Leads2trade members by 70 per cent.
Andy concludes: “2015 was a landmark year for Leads2trade and the strong performance has continued into 2016. We continue to offer installers an increasingly compelling package that gives them the tools they need to grow their business and seize market opportunities.”