Aluminium drives rapid sales growth for Sliders UK
Posted on 05/12/2014
Sliders UK has seen sales of its aluminium bi-fold door range more than triple in less than 12-months, reporting 225 per cent growth year-on-year to the end of 2014.
Sliders UK joint Managing Director, Ian Longbottom, said that the impressive expansion of its aluminium bi-fold business reflected a wider demand for aluminium products.
He suggested that this was attributable to growing demand among homeowners but also house builders for premium products.
"To a point, growth in aluminium sales has been driven by the 'Grand Designs' factor," explained Ian. He continued: "The architectural aesthetic that it delivers has created end user appeal and that's been recognised by developers and is also driving growth in the new build sector."
Aluminium bi-fold doors from Sliders UK are available in two to seven panel configurations, with inward or outward opening and traffic door options. Featuring multi-point locking, Secured by Design options available, heavy-duty rollers and stainless steel tracks. All running gear is fully concealed to deliver a strong aesthetic while it also features the option of a 34mm low threshold or 22mm room divider threshold.
Achieving U-values as low as 1.4w/m2K, Ultimate Bi-fold door sets are supplied unglazed with a 28mm chamfered bead supplied as standard, while triple-glazed and square beads are also available.
Standard colours include white gloss, anthracite grey matt, and semi-gloss graphite black as standard, dual colour with bespoke finishes are also available on competitive lead times. All hardware and frames are guaranteed for 10 years.
"In addition to end user demand, our product quality and the service that underpins it has probably contributed to the appeal of our bi-fold doors in the trade," said Ian.
He continued: "Our manufacturing quality is very high - it has to be to achieve the accreditations we have - but we also provide support, we run a team of two field service engineers, should our customers encounter any problems. The same high level of service and support applies across our product range."
Sliders UK now manufacture a comprehensive range of AluK products at its state-of-the-art manufacturing facility. In addition to its bifolding door range this includes patio doors, commercial, residential and French doors, residential casement and steel replacement windows.
The first manufacturer to launch either an SBD inline sliding or bi-fold in the UK, this is in addition to its established product offer, which includes the Ultimate PVCu Patio Door, which features SBD and PAS24:2012 approval as standard.
Ian said: "The housing market continues to perform well, something which we would expect to continue throughout 2014. That drives consumer confidence and the new build sector. Aluminium retains significant appeal in both and we expect continued growth in aluminium sales and those of our other systems throughout 2015.
"We're offering a competitively priced, high quality and accredited product, and underpinning that with a genuine focus on customer service. We believe that gives us, but most importantly our customers, access to a very strong market proposition."