Xtreme marketing support from Vista
Posted on 26/03/2014
Following the launch of Xtremedoor, the new high performance composite door from Vista, the Merseyside based manufacturers are rolling out a powerful marketing support package to help installers communicate the benefits of the door to homeowners.
The marketing package includes a professional 32 page brochure, which showcases the wide variety of styles and design details on offer, and a consumer facing website (www.xtremedoor.co.uk) that gives helpful information on hot topics such as energy efficiency and security.
Vista’s managing director Keith Sadler commented: “When we launched XtremeDoor part of the strategy was to provide our trade customers with good quality marketing tools to help them sell. Most consumers do a lot of research before they buy these days, and the new brochure and website will build trust with the audience and ultimately help installers improve their conversion rates. As well as being a useful portal for consumers to read about XtremeDoor, the website will enable us to generate consumer leads which we can then pass on to trade customers in the relevant area.”
The new marketing support is the icing on the cake for a truly innovative product that has already taken the industry by storm. XtremeDoor has a five point lock, triple sealed outerframe and can achieve an incredibly low U-Value of 0.8 W/m²K – a combination that is not available on any other mainstream composite door.
Xtremedoor is available in a wide range of colours and can include Inox glazing, the low profile glazing cassette made with Grade 304 stainless steel. The Inox range is strongly influenced by European style and gives a modern alternative to traditional composite glazing systems.
“XtremeDoor offers the very best in security, energy efficiency, weather performance. Now we have the marketing support to back this up, it gives our customers all the tools they need to succeed in the fast growing composite door market” Keith concluded.
The new Xtremedoor brochure is already a hit with installers – Vista have had an additional 10,000 printed to meet demand – so be sure to order yours now!
